Delta Airlines managed to pack a massive Airbus A330, a Porsche Cayenne SUV, a Porsche 911 sportscar and a helicopter all on the same runway for a marketing opportunity like none other.

Delta claims that power, performance and precision have all come together in their new #DeltaTakeoff marketing campaign.

The power and speed of the open-top Porsche make a great video platform to match the takeoff performance of the big Delta airliner. What appears to be a remotely controlled stabilized camera system is able to capture the airplane as it lifts off the runway buzzing over the car by mere feet. While the actual takeoff is fairly ordinary, the resulting perspective preserved on video is unlike any other.

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